"We found Fiona very quickly engaged with our company philosophy
and was able to write informative and lively content to suit our website audience."
Leigh, www.kidicareltd.co.uk
Fiona Russell
Tell: 0141 931 9054
07803 970 425
Email: fionaoutdoors@aol.com
But what about the substance? There are many reasons why your website needs to be well-written and highly
readable, too.
Visitors spend on average just 30 seconds scanning your website before deciding whether to stay or go.
Only 50 per cent of your visitors will bother to scroll down to see what's on the bottom half of your homepage.
More than half your potential visitors will leave your website if it contains grammatical errors and poorly written content.
Visitors read your website in a way that is very different from reading printed text. Research shows that web visitors skim entire pages of copy but when they find what they are interested in they read at a rate that is 20 per cent slower than for printed material.
A successful, competitive and attractive website needs to be beautifully designed AND beautifully written.
As expert writers, we will help you to create engaging, easy-to-read and accurate copy that catches a visitor's attention and encourages them to read on.
Then as search engine-trained writers we will also work with you to create web pages that are Google-friendly.
Of course, you could try writing your web copy yourself. After all it would be cheaper, wouldn't it? But with something as important as your website - which is the information backbone of your company - wouldn't you feel more comfortable hiring the experts?